|
中原企管評論
Chung Yuan Management Review |
|
|
| 201510 (13:2期)期所有篇 |
- 建構產物保險業服務品質評估模式：多目標決策之觀點 Developing an Evaluation Model of Service Quality in Non-life Insurance Industry - By MCDM Methods
- 網路口碑行銷效果探究－－以經驗品為例 Measuring and Analyzing eWOM Marketing Effects - An Example from Experience Goods
- 環境關懷和心理效益對生態標章產品購買決策之研究 The Effects of Environmental Concern and Psychological Benefit on Purchase Decision of Eco-Labels
- 母公司知識授予、子策略選擇與創新之關係探討 Headquarters-Initiated Knowledge, Subsidiary Strategic Choices, and Subsidiary Innovation
|
|
|
新書閱讀
最新影音
優惠活動
|
