![管理評論 管理評論](../File/DC/journal/686.jpg)
|
管理評論 Management Review |
|
200807 (27:3期)期所有篇 |
- 消費者品牌移轉行為與市場佔有率之預測 Incorporating Market Share Forecasting with Consumer Brand Switching Behavior
- 價格意識、品牌意識與熟悉度對商店品牌購買意願之影響 The Effects of Price Consciousness, Brand Consciousness and Familiarity on Store Brand Purchase Intention
- 再現第三代行動服務之顧客價值:紮根詮釋學的應用 Customer Value Representation of Third Generation Mobile Service: The Application of Grounded Hermeneutics
- 經理人資訊揭露裁量與股票報酬率偏態關係 Managerial Discretion in Information Disclosure and Skewness of Stock Returns
|
|
|
新書閱讀![](https://www.angle.com.tw/images/more_black.gif)
最新影音![](https://www.angle.com.tw/images/more_black.gif)
優惠活動
|