| 英文摘要 |
This study aims to explore the influence of Hakka Affair Council for appointed broadcasting educational programs? What is the Hakka broadcasting educational programs Planning Policy? What is the diffculty in program production process for production units? The researchers selected ICRT We love Hakka program as exploring objects, and adopt in-depth interviews with the three show host Joseph Lin, Yue-Chun Peng, and Shao-Bin Huang.
The research results revealed that influence of Hakka Affair Council for appointed broadcasting educational programs is mainly in the content design part of the program, such as the ratio of Hakka, Hakka accent and Hakka festivals and activitie’s placement marketing etc.. In the Hakka broadcasting educational programs planning Policy section, We love Hakka located in foreign’s audience, program was divided into two blocks, one for everyday language, the other for introduction to cultural practices. In the influence factor for the content of the program production section, there are two major factors, one is the difficulty of cultural translation, and the other is the recommend sponsorship units. |
