| 英文摘要 |
While franchise prevails in modern business, there have not been enough clear rules that can effectively regulate the franchisees. As most franchisee are locked in the contract due to long-term and great invest-ment in franchise relationship, the dissolution after the contract is usual-ly in vain. As a result, the method of improveing the freedom and com-prehension of franchisor’s decision in contracting, becomes a crucial factor in regulating the franchise. Because of the information asym-metry between franchisor and franchisee, franchisor should take the responsibility of information disclosure. Such development is obvious in comparative laws. While there have been no similar rules in Taiwan-ese Civil Code, the regulation in Fair Trade Law on information duty of franchisor does exist. Such regulation could only be used as reference. The best way to resolve the problem is through a law reform. This arti-cle agrees that based on the characteristic of franchises, the franchisor should inform material facts about franchise. The material information should focus on the “profit-making of franchise” perspective and be divided into two categories — “costs of franchise” and “successful chance of franchise”. The details regarding the information to be dis-closed are further explored in this article. In addition, the liability for non-performance of these obligations of franchisor is also being dis-cussed constructed in this article.
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