創意生活產業的經濟效益推估之研究

過去我國充分利用廉價的勞動、土地成本，以勞力密集與進口替代的輕工業作為發展策略，結合聰明的創業家，為台灣開創了世界中小型製造業的發展奇蹟，但也正因為如此，國家和社會的資源也長期、大量往出口型製造業集中，造成內需生活產業失衡發展，無論投資與創新工程都嚴重不足。

In the late 20th century, with the rapid development and diffusion of information technology, Taiwan’s high-tech industries faced surplus global production capacity and a growing competitive threat from newly emerging countries, sucking them into a competitive vortex of low prices and meager profit margins. In response to this situation, the Executive Yuan (the Cabinet) in 2002 approved plans for promoting the development of cultural and creative industries, including the creative life industry pioneered by Taiwan. The aim of this study is to evaluate the economic benefits of the creative life industry, using a questionnaire survey and input-output analysis. The study finds that the creative life industry has a far higher value-added ratio than other industries, and is therefore deserving of vigorous government promotion as a new concept industry for Taiwan.