英文摘要 |
E commerce becomes an important channel for consumers to purchase product. Online reviews are an important information resource for consumes before making a purchase. Users always browse online forum that are posted to share post-purchase experiences of products and services. However, the fake reviews in the online forum are harmful to consumers who might buy misrepresented products. Consumers can't identify authentic and fake reviews. This study proposed a novel framework to detect fake reviews which integrated several techniques. There are traditional text mining techniques to deal with textual data including bag-of-words, latent semantic analysis and word2vec for word representation. Next, we used machine learning to train the model to detect fake review, including SVM, deep neural network (DNN), convolutional neural network (CNN) and long short-term memory (LSTM). Finally, we evaluated the performance in a real dataset. |