促進成人運動生活型態：線上社群平台與紙本日記之比較

Promotion of Adult Exercise Lifestyle: Comparison between Online Socializing Platform and Paper Diary Record

本研究探討以社群激勵為導向的「課堂•居家•線上三階段循環」網路社群平台是否可以幫助運動習慣的養成。108位健康中年學員分為社群平台組（56人）與紙本日記組（52人）接受每週兩小時為期13週訓練員指導的運動課程，平台組每日在線上立即分享運動記錄，日記組上課時繳交運動紀錄給訓練員彼此不分享訓練過程，兩組於研究結束皆填寫生活型態相關問卷。結果顯示平台組相較於日記組：運動時間增加64.6％，運動次數增加121.4％，運動行為改善11.1％，睡眠品質改善31.1％。「課堂•居家•線上三階段循環」社群激勵平台機制，透過即時線上分享、激勵、效法的機制，強化使用者達成自我設定目標，有效地養成規律的運動習慣。 In this study, we investigated whether an online 3-step classroom-home-web social persuasion platform could help building exercise habit. We conducted a 2-hour classroom-based fitness training course once a week for 13 consecutive weeks. A total of 108 middle-aged healthy volunteers were divided into two groups: social persuasion platform group (n=56) and paper diary group (n=52). Platform group shared their exercise online records with each participant at all time while diary group reported their records only to the trainer once a week. Both groups filled out wellness-related questionnaires after 13 weeks of training. Our results showed that platform group exhibited more average exercise time (+64.6%), higher average exercise frequency (+121.4%), better exercise behavior score (+11.1%) and less PQSI score (-31.1%) than the diary group. Our data demonstrated that online social persuasion platform help achieving the health promotion goal by sharing real-time information with peer participants, reinforcing their motivation and thereby consolidating a constant exercise habit.