高雄地區推動銀髮產業發展之探索性研究

Exploring Senior Industry Development: the Case of Kaohsiung City

高齡人口的急速增加，為社會發展趨勢，而台灣65歲以上的高齡人口亦超過10.3%，銀髮相關產業將是未來的一大商機。高雄地區產業多屬於傳統產業，正面臨轉型及新產業接替的階段。本文的目的在探討高雄地區發展銀髮產業的可行性，應用鑽石理論分析六個層面的要素，以SWOT方法解析發展銀髮產業的優劣勢，再藉由訪談產官學界的看法，擬出銀髮產業發展方向。經研究歸納出高雄地區推動銀髮產業的項目，可著力於國家產業的發展政策，配合本地優勢條件，初期選定以醫療儀器產業、輔具器材產業及健康照護與觀光醫療產業為主。在產業發展之初，政府需結合相關人力及法令制度的建立，協助廠商進入新興產業。在空間上規劃出產業發展的區位，形成產業聚落效應。並且，提出三個發展策略的建議。

The rapid increase of the elderly population is the trend of social development. While the elderly population, the people who are over 65 years old, has taken over 10.28% of the total population in Taiwan, the Senior industries will be the great future opportunities for business. The industries in Kaohsiung area are mostly traditional industries, which are facing the stage of restructuring and replacement. This study aims to explore the feasibility of the development of Senior Industries in Kaohsiung by using the SWOT analysis and the diamond theory and by consulting opinions from the industry, the government and academia. The study concludes that to promote the senior industries in the Kaohsiung area, the authorities can focus on national industrial policies with local advantages. The initial selected senior industries are medical equipment industry, assistive devices and health care and tourism medical industry. In the beginging of the industry, the government has to set up relating policies over human resources and regulation, so that the companies can enter the new industry. Second, the location of the industries should be planned in advance to form the industrial clusters effect. Finally, this study proposes three strategic recommendations for the development of the senior industries.