試論唐代商品銷售通路的功能性

Discussion of the Tang Dynasty sales channel functionality

唐代疆域廣大，遠距貿易盛行，各種商人活躍，商品經濟繁榮，但其商業能夠運作的基本要素，還是在於通路的發展與通路功能的發揮。本文希望藉由對草市、寄附鋪等商品銷售通路的研討，瞭解商品能夠銷售給消費者的關鍵，並建構唐代商業史研究較完整的面向。

The majority of the Tang Dynasty territory, the prevalence of long-distance trade, businessmen active in a variety of goods of economic prosperity, but its commercial operation to the basic elements of, or channels to the development and function of the channels road to play. I hope this article on the commodity market, consignment sale store, and other goods for sale on the path to find goods to sell to consumers the key to the Tang Dynasty and build a more complete study of the history of business-oriented.