彩券銷售額之分析

Analysis of Lottery Sales

本研究是為了研究影響彩券銷售額的原因，利用每期彩券的銷售額，來分析什麼原因，會影響彩券的銷售額，把每月的銷售額統計，繪成每年的銷售額的折線圖，大樂透是取民國96 年到民國103 年6 月，這8 年半的統計資料，而威力彩是取上市（民國97年1 月22 日）到民國103 年6 月，這7 年半的統計資料，在由這些年的報紙新聞，來作敘述統計，分析為何這個月的銷售額，數量會上升、下降，以及分析節慶加碼是否影響銷售額，這一年加碼，銷售額一定比未加碼的其他年數量高嗎？分析結果發現只要連續好幾期的槓龜，使獎金升高，彩迷便會想試試運氣，投注站的買氣便會增加，若再遇到特別節日時（例如：過年、端午、雙十、中秋、感恩節）獎金加碼，又來個連續槓龜好幾期，獎金一期又一期的上升，民眾一看到獎金一期比一期升高時，越能刺激買氣，不少人包牌、集資，為了就是買個希望，希望自己能是那位頭獎得主。

This study is order to research the reasons of the effect lottery sales, using sales of lottery in each period to analyze what kind of reason will affect lottery sales, to gather statistics of monthly sales, and draw up annual sales of line charts. Lotto is to take to 2007 to June 2014, these eight and a half years of statistics, but supper lotto is to take the listing (January 22, 2008) until June 2014, this seven and a half years of statistics, use all of these years the news from newspapers to make descriptive statistics, to analyze the reason why this month's sales will rise or fall, and to analyze whether the festival overweight affect sales, these year overweight sales must be better than other years?