血型與宗教信仰因素對色彩嗜好關係之初探

Preliminary Study of the Relationship between Blood Type and Religious Factors on Color Preference

影響人們主觀色彩嗜好其內在與外在因素眾多，目前對於國內不同血型與宗教信仰相關研究較為缺乏。有鑑於此，本研究針對文獻探討及色票問卷選擇法調查統計與色彩聯想調查出不同性別、血型、宗教信仰的色彩差異。調查色彩嗜好樣本數為67人，將國內宗教類型分為五種類型，血型部份分為四種血型；研究結果在不同性別也有不同色彩差異、不同宗教信仰上有色調與色彩不同的差異性，唯獨血型則顯示較微小差異。結果將可供相關宗教文創設計師、研究者相互探究。

There exist many factors in people’s color preference. According to the lack of domestic research in different blood types and religions, this study focuses on the color preference in different genders, blood types and religions through literature reviewing and questionnaires about color selection. The sample size of color preference survey is 67 people as total. Five different types of domestic religions are categorized. The outcome also shows that different color preference exists in different genders as well as different religions, while the difference in blood type shows little relation. The result of this research is hopefully to be a suggestion to religious designers and researchers.