Applying Fuzzy Logic to Measure Strategy Implementation and Stakeholders' Performance

應用模糊理論衡量策略執行力與利害關係群體之績效

本研究以知識基礎來整合邏輯與語言、學習、文化、權力以及倫理等五構面，係驅動於領導者的邏輯思考、組織成員與利害關係群體之溝通，以及不斷學習分享個人知識，透過文化力量來收集與累積知識以提升策略執行力。藉由四家台灣企業之個案分析，來建構策略執行力與利害關係群體績效的架構。研究結果發現，以知識基礎經濟的策略執行力五構面與利害關係群體績效有正面影響，不論製造業A1與A2公司以及服務業A3與A4公司的策略執行力與利害關係群體績效均呈現正面影響的關係。

The knowledge-based of strategy implementation is the integrated five-views including logic and language, learning, culture, politics, ethics dimensions. It derives from the leaders’ logical thinking, and communication from the organizations members and stakeholders. With continued learning and sharing of individual knowledge, and accumulate the collective knowledge with cultural force enhance executive of organization. A framework of strategy implementation linked to stakeholders’ performance has been produced which formed the basis for four Taiwanese companies. Some of the more significant findings of the survey were that: a descriptive account leans towards with knowledge-based economy to promote strategy implementation and stakeholders’ performance. The results were consistent with the positive influence between strategy implementation and stakeholders’ performance as companies A1 and A2 which belonged to manufacturing industries and companies A3 and A4 which belonged to service firms, in terms of industry characteristics.