英文摘要 |
In recent year, instant messaging (IM) had become the most popular medium of online communication. In the past, related study of IM just focused on students group or general user; there were few studies on enterprise employees. In this paper, we proposed a comprehensive model which integrated social influence, perceived IM capability, computer self-efficacy, and task nonroutineness to explain the IM usage behavior in organization and the relationship with organizational communication satisfaction. The research method in this paper is survey and 303 respondents are received. This study is adopting Partial Least Squares to analysis the collected data. The research finding indicated that (1)social influence positive influences IM behavior; (2) perceived IM capacity positive influences IM behavior; (3) computer self-efficacy negative influences IM behavior; (4) task nonroiutineness positive influences IM behavior; (5) IM behavior positive influences organizational formal communication satisfaction; (6) IM behavi or positive influences organizational informal communication satisfaction. |