新移民保健媒體的設計和評估――以台北新移民小兒過敏保健媒體的設計為例

Development and evaluation of healthcare media for new immigrants: a case study of the design of children’s allergy healthcare media for new immigrants in Taipei, Taiwan

目標：本研究目的是規劃有用的設計策略，以幫助健康信息的設計師，設計新移民適用的保健媒體。方法：這項研究將六個階段實施，其中包括焦點團體訪談、測試媒體的設計、可靠性和有效性測試、問卷調查、觀前觀後的理解能力測試與使用者評估。結果：移民母親照護子女的健康常遇到的問題，包含語言，信心，知識，文化，如何照顧，以及使用醫療媒體六個因素。手冊與網站的健康干預均產生了明顯的效果，然而手冊效果與網站效果並沒有顯著差異。新移民評估保健媒體的標準可分為內容品質、外觀品質、過程品質。結論：如何幫助新移民使用保健媒體來照顧子女仍處於早期發展階段。建議未來研究影響移民用戶學習健康資訊的特點，確定這些因素並結合解決方案，可以有效地優化健康干預的信息系統。

Objectives: The aim of this study is to establish useful design strategies for health Information designers when planning and designing healthcare media for new immigrants. Methods: The study is implemented in six stages, namely, a focus group interview, the development of testing media, reliability and validity tests, a questionnaire survey, pre-post knowledge tests, and a usability survey. Results: The results suggest that the key challenges for immigrant mothers when caring for their children’s health relate to six factors, namely language, confidence, knowledge, culture, how to take care, and the use of healthcare media. The findings indicate that both leaflet intervention and website intervention are effective and there is no significant difference between them; furthermore, the criteria new immigrants use to evaluate healthcare media can be analysed in terms of the quality of the content, appearance, and process. Conclusions: The study concludes that efforts to assist new immigrants to take care of their children’s health by applying healthcare media are still at an early stage of development. Further study is needed to identify which of the characteristics of immigrant users impact their ability to learn about health information in order to incorporate these into an effective health intervention medium that optimises information systems.