關係鑲嵌性與公司興業精神之關聯：臺灣廠商大陸子公司的實證研究

Embeddedness and Entrepreneurship: An Empirical Study on Taiwan Subsidiaries

公司興業精神在近十年來受到理論與實務界的重視，之前的研究已累積豐碩的成果。但學者建議這類研究應擴展到國際化運作的情境或是結合鑲嵌觀點來發展。因此，本研究把公司興業精神結合鑲嵌觀點，探討鑲嵌觀點的關係鑲嵌性與多國企業子公司興業精神的關聯。本研究經由文獻探討建立待驗證假說，然後以問卷方式對台灣廠商在大陸子公司進行調查，獲得有效問卷共 230 份，經統計方法檢定各項假說，結果發現：(1) 母子公司間關係鑲嵌性與子公司興業精神有倒 U 字型關聯、(2) 顧客關係鑲嵌性與子公司興業精神有倒 U 字型關聯、(3) 供應商關係鑲嵌性與子公司興業精神有倒 U 字型關聯、(4) 政府單位關係鑲嵌與子公司興業精神有正向關聯。實證研究結果發現過度鑲嵌時對子公司興業精神有負面影響。 Research on corporate entrepreneurship (CE) has grown rapidly over the past decades. Although this kind of research has come out with valuable theoretical concepts and rich empirical results, scholars suggested that CE research should be extended to international setting or include the network perspective. This study extended entrepreneurship into international activities and conducted an empirical study on multinational enterprise’s subsidiaries with relational embeddedness of network perspective. Through the literature review and case study, we generated a set of hypothesis which described the relationships between relational embeddedness and subsidiary entrepreneurship. We collected 230 data and used statistical tool to verify the hypothesis. The findings are： (1) there exists the inversed U shape relationship between parent-subsidiary relational embeddedness and subsidiary entrepreneurship, (2)there exists the inversed U shape relationship between customer relational embeddedness and subsidiary entrepreneurship, (3)there exists the inversed U shape relationship between supplier relational embeddedness and subsidiary entrepreneurship, (4)there exists positive relationship between government relational embeddedness and subsidiary entrepreneurship. This study suggests that insufficient or over embeddedness with parent company, customer or supplier will negatively influence the subsidiary entrepreneurship.